Wednesday, 27 August 2008
Twelve days of ancient games came to an end this Sunday leaving people with nothing to worth watching in wait for Entourage season 5, Gossip Girl season 2, Ugly Betty season 2 and Prison Break season 4 to commence.
Anticipated by the fashion crowd was Ralph Lauren’s tailored costume for the US team. Likewise with the Wimbledon uniforms for the stewards and referees RL are once again hustling over priced merchandise on the side. Those living near outlets should spread their wallets open since all unsold Olympic gear is on their ways to outlets where they will be sold at severely reduced priced. Sponsoring the US open as well RL are on aggressive path of fusing fashion and sport into something appealing to everybody while challenging the established sponsors like Nike, Addidas and Puma.
So the American team came out on the arena dressed in the expected colours of the national flag. Thanks to good cuts and various details they didn’t look like British Airways flight attendance. Collaborating with Ralph Lauren really set the
team apart from the majority who were dressed various semi-grotesque costumes. The only downer was the choice of hat which ruined the pretty image. who turned up dressed very similar to the