Memories of last week: Burberry Prorsum Women's SS2010

Wednesday, 30 September 2009

Burberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxury
It’s said that there is no place like home, and for Burberry Prorsum that is certainly true as the fashion house received a big welcome during their comeback to the London Fashion Week this month. During the days leading up to fashion week, anticipation was building up to eventually be satisfied by a climatic and costly fashion show on the 22nd of September.
Though a part of LFW, Burberry Prorsum Women’s SS10 runway show was a startling event by itself with a impressive guest list that many designers wouldn’t dare dream of. From the Secretary of State Lord Mandleson and editor in chief of US vogue Anna Wintour to Gwenth Patrow and even Mathew Williamson, Burberry managed to secure attendance of the country’s most prominent celebrities.
Burberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxuryThe guest of honour was undoubtedly Burberry’s current campaign face, Emma Watson, who stole the thunder from the ambiguous clouds looming above Rootstein Hopkins Parade Ground where Burberry held the show inside a 1,600 man tent. Watson stunned the handsomely dressed crowd amongst which dark and sober colours dominated. The contrasting golden confetti tailored to fit immaculately on Watson’s body, made her look antagonistically breathtaking as no other dress could have possibly have replicated the same spectacular looks. Fellow guests enjoying complimentary elder flower soda couldn’t stop themselves from passionately admiring the magnetic beauty before their eyes.
Burberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxury, women's, Burberry, Christopher Bailey, AngelaFashionable ladies swayed by the sparkling confetti dressed need to look no further than the Spring Summer 2010 collection itself which comprise of compelling pieces highly alike the golden mini dress worn by the Harry Potter star on the magical evening of September the 22nd. Draped chiffon hugging the thighs and hips of the models with amazingly slender legs paves the way for a summer of sexiness and aesthetic confidence. Burberry is one of the few heritage brands in the UK that have gone to great efforts in making their product offerings relevant in present time epochs. Burberry’s astounding headquarter on Horseferry road, just three blocks away from the Parliament in Westminster, is a principal statement of the company’s evolution in reigning as one of the world’s most innovative fashion brands. Liquid metal pastel colours gracing the signature trench coat featuring curled shoulders is an original and vibrant edition of a classic accented by crafty amulet belts.
Burberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxury, Women'sBurberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxuryBurberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxury
The collection signals attitude and summer romance not seen in the men’s collection which is also dominated by soft shades of yellow, green, blue and purple. Nevertheless, Burberry’s homecoming to London Fashion Week received overwhelming support from invited guests who pledged their allegiance arriving in Burberry Prorsum clothing from both contemporary and past seasons. It was an electric atmosphere inside the tent -- alike a Chelsea FC home game attended by devoted fans wearing the colour of their favourite team. Lindsey’ Buckingham’s acoustic version of ‘Big Love’ was an upbeat soundtrack that kept the audience nodding their heads in excitement while enjoying the multitude of edgy outfits showcased on the runway. Much of the exhilaration was carried over to the after party held at the headquarters on Horseferry road where press mingled with Sir. Philip Green, Victoria Beckham, Liv Tyler, Carine Roitfeld, Dev Patel, Freida Pinto and Mario Testino.
Burberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxury
Although Burberry’s annual revenue trump the combined one of fellow LFW designer, exhibiting their latest collection in the home country has proved to be majorly successful. Previously the Milan Fashion Week has been the preferred venue because Gucci, Prada, Versace, Missoni and Dolce & Gabbana are all powerful brand of the same statue. It’s understandable choice, but should be reconsidered after last week’s success and most notable because of the increasing prestige of brand such as Viviane Westwood and Mathew Williamson who have contributed well in bringing attention and glamour to the London fashion scene.
Burberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxuryBurberry Prorsum, Spring Summer, 2010, Runway show, London, London Fashion Week, English Fashion, luxury, Women's

5 comments:

Scarlet said...

Miss Watson looked radiant,dressed elegantly she continues upstage british women.

Jewellery Gossip said...

Oh the Burberry collection was truly amazing at LFW! great blog :)

Thomas said...

great post, keep it up.

Jennifer said...

Those heels where hot.

Exclusive Lifestyle said...

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I’ve been around for quite a lot of time, but finally decided to show my appreciation of your work!

Thumbs up, and keep it going!