Prada - Mens Fall Winter 2010/2011.

Monday, 25 January 2010

 Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high fashion, Italian, runway, Milan, mens, menswear, men’s, gallery, collection
Sunday the 24th of January marked the day that men’s fashion weeks bowed out after fashion cities Milan and Paris, played host to an advent of exhilarating runway shows. Out of many well noted designers, Prada stood for yet another unpredictable and refreshing collection.
 Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high  fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,  collection  Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high   fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,   collection
Innovation is the most suited adjective to describe Prada, a label fronted by Miuccia Prada, who doesn’t have a set template for the company that her father founded. The only red thread aligning all collections is their remarkable desirability. For fall-winter 2010/2011, the collection dictates that men should wear short-waisted cardigans that look like they have been sourced from Michelle Obama’s closet, or spent a few minutes too many a tumble dryer.
 Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high    fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,    collection  Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high    fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,    collection
Nevertheless, Prada loyalists are accustom to bold androgyny highlights in the men’s collections. Faint images of the bewildering miniskirts for men in the autumn 2008 collection are still imprinted at the back of my retina – and are unlikely to be washed away by the tears of joy evoked by this brightly coloured collection.
 Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high  fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,  collection
 Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high  fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,  collection  Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high  fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,  collection
It’ is 1960s inspired -- but not blatantly so. Comical eye lashes modelled by the famous Twiggy have played no role in presenting the fabulous line of outfits. The only references to the decade of the past are subtle upside down-funnel shaped silhouettes and pastel colours tastefully amplified with vibrancy. Dual collars on jackets will ensure no gusty autumn winds carrying fallen leafs, will send cold chills down the spine. Unforgettable, the catalogue of multi-coloured coats brought to life with mesmerizing prints will radiate warm, happy sprits and positivity unlike most recent runway collection from this Italian fashion house. On the feet, flat dolly shoes with flaps will keep you walking pretty until it’s time to get the winter boots out.
 Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high  fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,  collection  Miuccia, Prada, AW2010, FW2010, Fall, autumn, winter, 10/11, high   fashion, Italian, runway, Milan, mens, menswear, men’s, gallery,   collection

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Berlin-based VONROSEN give exclusivty another lease on life.

Saturday, 23 January 2010

Berkley, Berkeley, vonrosen, berlin, luxury fashion, womenswear, menswear, Germany, Dr. David Fredrik von Rosen-von Hoewel, fashion news, DeutschlandEvery year there is an up stick of new labels wanting to squeeze their clothes into already saturated, but popular department stores. These ambitious labels are started by graduating students taking a long leap outside their comfort zone to face their long dreamt destiny of becoming designers. But the lingering road to brightly lit runways flanked by rows of journalists and fashion buyers is long and rough. For some, fashion week glory and presence come after years, if not decades of work – while for others, the dream forever remain exactly that, a dream.

Standing out in an industry dominated by strongly established cult brands possessing power, that compel perfectly rational people into parting ways with hard earned £338 for something basic as a t-shirt. Oblivion follows for lossmaking designer labels with unsold clothes sent off to the graveyard of failed luxury labels – vintage stores. Even distinguished creativity doesn’t guarantee survival. The fashion industry has never been confined to thinking inside the box. Some even think outside this galaxy, judging by the extra-terrestrial clothing available to buy in niche shops serving those who want make an unusual statement.
If creativity doesn’t guarantee success then what does? Giving a hard answer to that question would be like trying to explain quantum physics in one 140 character tweet – impossible. However, the spine of a profitable clothing brand is the businessman making the tough decisions. A business model can be stapling factor steering a fashion house to either bankruptcy or Fortune 500 listing. German born David Frederik von Rosen-von believes that his online approach to fashion retailing will resurrect exclusivity from demise. Besides only being available online, the brand, Vonrosen distinguish itself from the average clothing brand by adopting a closed door, by invitation only business model.

Fredrik von Rosen argues that choice should extend beyond customers freedom to purchase whatever they please, to the designer’s discretion to select who wear his designs. A privilege to buy Vonrosen clothing entail receiving a plush letter of invitation presented in true Bauhaus style: simple lettering, sedated colours and minimalistic design. The invitation is representative of the clothing line which currently comprise of Italian made luxury essentials ranging from men’s cashmere cardigans and fine cotton shirts to dresses and accessories for women – but will, as time progress, see additions of more adventurous executions.
Berkley, Berkeley, vonrosen, berlin, luxury fashion, womenswear,  menswear, Germany, Dr. David Fredrik von Rosen-von Hoewel, fashion news,  Deutschland, clothes, exclusive, onlineVonrosen is an interesting proposition to a world where luxury is a global accessibility for whoever is quickest to draw their credit out of the back pocket and hand it over to a sales assistant. With money as a strong motivator, few companies would willingly repel customers in order to preserve exclusivity. Neither does buying clothing generally require you to undergo a subjective and scrutinizing application process – then again who said that exclusivity and fairness go hand in hand?

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Good faith brings Tony Blair a top post at Louis Vuitton Moët Hennessy.

Wednesday, 13 January 2010

Louis Vuitton Moët Hennessy, Tony Blair, Prime Minister, United KingdomFormer Prime Minister of the UK, Tony Blair, is defying high unemployment by being offered yet another advisory role at a leading firm. It has been reported that, Louis Vuitton Moët Hennessy, the parent company to a catalogue of the world’s most prestigious luxury brand, is in the last stages of concluding an agreement to add the 56 year old to their roster of senior advisers.

Blair’s political legacy is stained with controversy. Even today, two and a half years after leaving Downing Street No.10, the war in Iraq is still a hot topic of debate in the House of Commons. Despite a bitter end to his career as PM, Blair’s resignation has been followed by a fairy tale of extraordinary job offers. Most noted is his short career in the educational sector, teaching globalisation and faith at Yale University earning him an impressive $250,000 per lecture. Along with writing memoirs, holding expensive speeches is a widely common occupation for ex-prime ministers and presidents.
Louis Vuitton Moët Hennessy, Tony Blair, Prime Minister, United KingdomBut Tony Blair’s resume extends further than lecturing university students and top executives. An advisory role at JP Morgan exploit Blair’s bank of experience in leadership, taxation, finance and legislation, rewarding £2.5 million in financial compensation. Contrary to leaders in numerous countries around the world who simultaneously enjoy dual careers as politicians and millionaire business men, UK prime ministers serve the public and are prohibited from having other occupations, which could possibly conflict with their interest for what’s best for the country.

At present the annual salary for the prime minister is just under £200,000 which is rather disproportionate to the mental weight and emotional stress of holding such a powerful post. Consequently, Tony Blair is not shy about making the most out of the black book of phone numbers he filled up during his three mandates – one of the names in that book being a close friend, namely Bernard Arnault, the chief executive officer of LVMH. At the firm Blair’s role will not involve sketching limited edition Louis Vuitton bathrobes or dog accessories -- but lending his influential voice in facilitating the French luxury conglomerate’s invasion of new markets with luxury goods. Perhaps, appropriately, General Motor have Gordon Brown queued up for post to further sustain the firm’s lack of profitability.

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Q&A with Berkley Magazine's deputy editor,

Sunday, 10 January 2010

The curtains have now been drawn for the deputy editor to present himself by giving soft answers to hard questions about the war online media has declared print media, and to reveal himself as a shoe collector unafraid of standing up against anyone who challenge him to a game of tennis.

Why have you joined Berkley Magazine?
Despite the plethora of men related blogs that can be discovered through a quick search on Google, Berkley Magazine has throughout the years managed to, with finesse and diligence, play a distinct role in leading the evolution of fashion blogs aimed at men. On board the team I hope to further assist in innovating fashion blogging but also talk Hassan – nicknamed Hair Man by one of our lecturers – into trimming his afro for the benefit of fellow classmates whose sight is occasionally blocked by the hedge of hair growing on his head.

How do you take the edge off life?
Whenever gaps in mine and my friends’ schedules are aligned like the sun and moon during a solar eclipse, we summon at a tennis court where the victorious player of the day will return home with a headband soaked in sweat and a licence to boast until his ego inflate his head to the size of a beach ball.
How will the landscape of consumer media broaden this year?
2010 will be a pivotal year. E-book readers will co-exist with internet tablets and both will, along with blogs and magazines be subjected to the natural selection of me, you and everyone who enjoys reading. The fragmentation of media will at the end of the year have been reduced to a few strong players, eliminating any redundant electronic medium. Innovation will give birth to winners while losers who’s precious money have been put into the wrong pot, will see their financial misery of year 2009 extend an additional 12 months.

Tell us about an obsession of yours.
Men are commonly content with two pairs of shoes – some can even live happily with just one lone pair on the shoe shelf. I however, have recently come to the realisation that my fast growing, and frankly unhealthy, obsession with loafers need to stop at the three pairs I have acquired in a short time span of 3 months. Until the rubber studs under the soles have been eroded to near extermination, all London retailers selling loafers should ban me.

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Brighten the day up with something white.

Tuesday, 5 January 2010

Gucci, Men's, Spring Summer, 2010, SS10, Milan, Fashion, Luxury, Italian, ads, advertisementAt several times in our lives we reach a stage when we are fully content with our range of carefully chosen clothes in the wardrobe. In there are sneakers, brogues, loafers and shoes for every possible occasions – and suspended above them are shirts in our favourite colours, dark jeans, light jeans and even track suit bottoms for casual stay-at-home-Sundays. All of which fit us to perfection but leave hollowness echoing in the bedroom created by the lack of materialistic cravings. We simply have all the clothes we want and need – nothing more and nothing less.
Gucci, Men's, Spring Summer, 2010, SS10, Milan, Fashion, Luxury, Italian, ads, advertisementNevertheless, in the closet, to the far left, is a vacant wooden hanger dangling, waiting to be stroked by the shoulders of an exquisite jacket or sweater. Exotic and unusual items are often imposed on us when we allow ourselves to become victims of impulsive shopping on days when we go to do an innocent browse of our favourite shops. Merciless to consumers voluntarily check- in to department stores for retail therapy, luxury brands do an impeccable job displaying products that will instantaneously infatuate us.

Gucci, Men's, Spring Summer, 2010, SS10, Milan, Fashion, Luxury, ItalianGucci, Men's, Spring Summer, 2010, SS10, Milan, Fashion, Luxury, Italian
Lustrous products of that nature are extra-terrestrial goods we never thought we need but at first sight is we must have in order to live on. Currently the colour white is in fashion, especially in the industry of automobiles. Even the cheapest car with names such as candy white and white pearl metallic which makes us all mellow enough to let our guard down and get submissioned into signing the dotted line. Gucci is supporting the trendy colour with a wide range of white items in their men’s spring summer 2010 collection. White powerful and draws you in. In winter it is mesmerizing if you are lucky to live in a region where sub-zero temperatures freeze rain drops into crystals that join in harmony to create a blanket of snow to admire and smile about. Brave astronauts, young brides, Pope Benedict XVI and caring nurses wear the holy colour in well-noted executions. If worn right, white can be as fresh and uplifting like turning to a clean page in a notepad.
Gucci, Men's, Spring Summer, 2010, SS10, Milan, Fashion, Luxury, Italian

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Q&A session with Berkley Magazine founder.

Sunday, 3 January 2010

This weekend of introduction continues with the second instalment – A short question and answer session with the founder and editor in chief of Berkley Magazine to shed some light on the man who’s favourite inventions include the snooze button and Irish cream.

“Berkley Magazine”? Isn’t “Berkley blog” more applicable?
Stability comforts me and I am not the type of change my kitchen curtains to match holidays like Easter and Christmas. Therefore strategic decision making had to be in place in choosing a name that would firmly stand through the future alterations the website will undergo. Down the road, the blog will slowly transform into a publication house.

What is your occupation outside the world of blogging?
My daytime duties are academic – sitting in front of a desk with a highlighter in hand, reading intently for a Marketing BA degree.

Who is your favourite designers?
This is no easier to answer than a question about what my favourite red meat, vegetable or source or source of slow carbohydrates is. To a certain degree, there are no bad foods or designers, all there is are bad chefs and stylists lacking flair. What a designer hangs on the racks of marble-floored boutiques is of less significance than the styling capabilities of the wearer. Seeking comfort and security in pristine outfits seen in look-books and glossy advertisements is following fashion. Puzzle a diverse selection of clothes together with creativity of your own and the result can be the beginning of everlasting style and strengthened personal identity.
Sitting away from the computer screen, what reading material tingle your brain cells?
My primary choice of literature is currently George Orwell’s fictitious 1984 novel which is, at an increasing pace, becoming a reality in the modern society of electronic surveillance. Amongst my side pieces are single issues of Tatler and Harper’s bazaar which successful satisfy my monthly craving for insightful fashion articles and mesmerizing editorials.

Tell us about your biggest weakness
Keeping papers organized. Putting me in charge of administration is like trying to push an 15 inch anchovies pizza into a letterbox. It will end in unimaginable disaster

As a London resident, why would you discourage anyone to move there?
Mayfair and Belgravia are animated affluent areas highly representative of London extravaganza. Although I’m very grateful for the euphoric explosions of flavours I’ve enjoyed eating Roast deer fillet with and blackcurrant fondue, the exuberant living costs of London makes can make money evaporate like an ice sculpture in an Hungarian sauna.
While we are on the subject of food. Which vegetable most strongly resembles you?
Cabbage. If stood in the same spot for too long I oxidise out of boredom.

Finally, what is your outlook on the UK general election of 2010?
Gordon, Gordon, Gordon. As a prime minister who spent previous 10 years superintending economic and financial policies, you of all leaders should have been the fortune-teller predicting the financial apocalypse of 2008. But no, your country remains as one of the few nations yet to re-emerge out of the recession. Failing to successed in areas of your expertise speak no volumes of yourr prime ministerial abilities in mending the tarnished image British foreign affairs. Military withdrawal from Afghanistan and Iraq have not been given a date stamp, and thus the conflict in the middle east perpetuate into the next mandate period. The sand in the hourglass has run out Labour, the public is disgruntled and it is time the pass the job of running Great Britain to another party. David Chameron is my new Prime Minister.

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I Luw Fashion becomes Berkley Magazine.

Saturday, 2 January 2010

Welcome to the year 2010 and a refreshing new blog! 2009 was inarguably an eventful and rocky year. The entertainment industry lost the highly lucrative and amazingly talented Michael Jackson, and an aspiring terrorist lost body tissue in his private areas during a failed attempt to blow a passenger filled Airbus A330 to pieces. Those we should mourn are the thousands of magazines dear to our hearts which had to fold in the midst of the recession. But I’m not about to review and highlight the highs and lows of the previous year because your quota for 2009 flashbacks have most likely been exceeded.

Recovering from a two years and 9 month long blogging-hangover I have taken pleasure in a much needed timeout. However, the recent weeks have included endless of pondering, brainstorming and reflections over the blog should progress. With all my senses gathered in creative union, I have framed a new voice and image for the blog – just like humans, blogs occasionally need to be revitalised with a new appearance. Long-term readers shall not fear change as the layout and also editorial philosophy of “I Luw Fashion” have been preserved – an evolutionary update.
Navigation will now be more user-friendly thanks to a search bar for finding posts in the haystack of posts and a thumbnail of the most recent 5 posts which should particularly benefit readers using mobile devices such as the iPhone. In the back-office the blog is now better equipped for the road ahead. A powerful new camera and high-tech cellphone will be used to produce quality photographs and candid pictures for the blog and the new twitter page. Once again, thank you all for tuning during the recess and welcome to what was once “I Luw Fashion”. Visit the blog weekly for an update of the top products that enhance the modern man.

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